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Beauty Bay's From Field Fail among other fails

This cropped up in my inbox and I initially thought it was spam because of the from field, labelled "Re-engage non-responders". Someone screwed up there...At least I know where I stand! Interestingly,...

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Beauty Bay's From Field Fail among other fails

This cropped up in my inbox and I initially thought it was spam because of the from field, labelled "Re-engage non-responders". Someone screwed up there...At least I know where I stand! Interestingly,...

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TrustPilot Boohoo fail

Hello! Well it's been a while hasn't it? Don't worry, I am still here muddling along.Anyway, to kick things off again on here is this email from TrustPilot for product feedback for a dress I bought...

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Urban Outfitters, THAT book and a lot of swearing

My boss forwarded me this pretty funny email from Urban Outfitters. I fell in love with it instantly.The copywriting is funny and engaging, they're mentioning that sports event in our fair capital, the...

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easyJet assumes my name and gets it wrong

Here's a good example of assuming someone's name and it coming out not-so-well.A couple of years ago me and my best friend Kim took a trip to Amsterdam. I signed up using my email, she paid. We also...

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Air BnB signup - so promising!

See the full gallery on Posterous I've been browsing Air BnB for a while looking for apartments in New York next year. As I wanted to make a wish list I signed up and received to my Gmail account this...

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TRY IT! Mail tester email content evaluation tool

I've been working with the Wysija team recently on one of their new products - a new email content evaluation tool. It scores your email based on quite a few factors - including the trustworthiness of...

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Oops what a boo boo from Joules

I received this email from Joules a week ago and they still haven't updated their site. Joules have locked down access to not just the pages of their site, but the images too, causing this email to...

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Going for GIF!

Everyone's mad for the animated gifs at the moment! They're great to attract the eye to something important, or just to be a bit more "interactive" and playful.Here's a few great examples that I've...

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Friends with Benefit(s) - Nice reactivation email

Nice little email from Benefit to try and reactivate me. I find this pretty interesting as although I don't purchase online, they have many many retail outlets and the accounts are linked. How do they...

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Dr Bragi: No consent - Did they buy my details?

The awesome thing about OtherInbox is that I have a unique address for every company that I receive email from. Until a couple of months ago, I was receiving emails from Taer Icelandic - a skincare...

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Dear LinkedIn, when I unsubscribe, I mean DO NOT EMAIL ME

I unsubscribed a week or so ago from LinkedIn as they had got rather annoying with their offers for their Premium service. Once again today I have received another email from them about Premium. Why...

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Nice welcome email from Schuh

I'm liking this welcome email I received from Schuh. Although aesthetically it's nothing special, it still has a friendly appeal with the doormat and subject line "Your very first Schuh email" The...

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Guardian Jobs bizarre preference based match

I signed up to Guardian jobs ages ago and occasionally receive jobs info based on my skills and requirements. However I received this very odd match from them the other day.I was matched to a music...

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Worst email design ever?

I received this email from Zara today - the main panel doesn't even have a link attached to it. WHY oh WHY would you send it out with no link? It has the web address written on it!Permalink | Leave a...

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Fab.com's nice unsubscribe/opt-down form

I really like this email unsubscribe form from Fab.com, it's clear & concise. In other words, it does what it says on the tin. Although I do think it's weird that you cant distinguish order emails...

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Apple fails & wins

Went to the Apple store and bought a Mac at the weekend. Loved the fact the receipt was emailed to me as I am hopeless with paper receipts (seriously, I have a carrier bag full of "important"...

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Funsubscribes from Secret Escapes

I almost didn't want to unsubscribe when I saw the pics that accompanied the mailing preference options in Secret Escapes...who said unsubscribing had to be a sad occasion? I wonder how many people...

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AX Paris alt tags

AX Paris really need to sort their alt tags out - the whole of the email is just tagged AX Paris. With images off I have no idea of the content or even what products or offers they might be...

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Ottolenghi - where is the love

Thanks to @JulianMoskov for sending this one to me.As a huge foodie I was so disappointed with this email - where is the sexy product photography? I want to be drooling over the pics like I do on...

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